December 15, 2005 – Symmetrics Cycling is proud to announce that Sugoi Performance Apparel (www.sugoi.com) will partner with Symmetrics for 2006 as the team’s Technical Apparel Sponsor.
The Vancouver, Canada based company which specializes in running, cycling and triathlon performance apparel is also well recognized for its Custom Team capabilities. Symmetrics Cycling Director Jeremy Storie commented “Sugoi fits right in line with our team. They are a BC based company dedicated to high performance and they are always searching for the next best innovation and their customer service is second to none. Our new clothing for 2006 was designed by the Sugoi designers and I think they did a great job in representing our sponsor’s brands in the most effective way.”
At Sugoi, every inch of every item is designed to help the athlete perform and the athlete’s competitive drive fuels Sugoi’s innovation and inspires the company to make products of unmatched performance, fit and style.
Sugoi’s Custom Sales Manager Bryan Anderson commented, “Symmetrics has single-handedly raised the bar in Canadian cycling and are a perfect fit for us. Partnering with elite athletes has allowed us to make a statement about the strength of Sugoi’s Custom Team capabilities and continually drives the development of Sugoi’s performance apparel.” Sugoi’s race proven Custom Team apparel will help bring Symmetrics Cycling’s statement of expression to life.
Returning product sponsors joining Sugoi are Shimano, Ritchey, Norco, Rudy Project (www.rudyprojectusa.com) for eyewear, race and time trial helmets, Powerbar (www.powerbar.ca) for race and training nutrition, Axiom (www.norco.com) for bike accessories and saddles, Panaracer (www.panaracer.com) for clincher and tubular tires and tubulars, Minoura (www.minoura.jp) for rollers and trainers, Altolab (www.pharmapacific.com) for altitude simulator breathing devices.



