December 24, 2012 (Vancouver, BC) – After a hiatus of over a decade the Nukeproof brand is once again available in North and South America. Nukeproof, synonymous with elite performance mountain bike products at affordable prices has bucked the trend in recent years for ever increasing prices.

The extensive 2013 range from Nukeproof includes complete bikes and frames such as the flagship Pulse DH race bike unveiled at the Val D’Isere World Cup in 2012 and the all new 130mm travel Mega TR. The components range also expands for 2013 to include all new Ti Springs, headsets for a variety of steerer and head tube combinations, cockpit components (including 35mm bar and stem combo’s), three new wheel sets and much more.

Nukeproof will be available exclusively via International distributor Hotlines represented in North America by Stuart Kerr who will be acting as an exclusive agent.

Kerr, a Scot by origin but long time resident of Vancouver’s North Shore has spent the last 8 years working for one of the cities’ most infamous bike brands. He will be using his valuable knowledge of the market in North and South America and existing industry contacts to grow Nukeproof organically in a new market. Stuart will continue to be based from Vancouver but will regularly be on the road visiting dealers and attending events.

Hotlines is a distributor of quality bicycle products based in Edinburgh UK with a history of serving the needs of independent bike dealers across Europe. Stuart Kerr can be reached at (604) 215-0034 or stuart@hotlines-uk.co.