February 15, 2005 – Norco Products Ltd., Canada’s leading parts & accessories distributor is excited to announce that it has secured exclusive Canadian distribution of Motorex: Oil of Switzerland.
Since 1917, Motorex has designed, tested, and produced industrial lubricants and high performance garage equipment for the European market. In the early 70’s the company branched out to apply their research and technology to various sport specific products and, as a result, have created Europe’s premiere bike-care line. Motorex has earned its reputation in a highly competitive through aggressive in-house, and real life testing, including the sponsorship of many professional level cycling teams.
“Motorex products are unique in our industry because they have complete production control from start to finish,” comments Logan Johns, from Norco’s Parts & Accessories Division, “as a result, they can continually apply technological advances from other industries to their bicycle products.”
Beginning in spring 2005, Norco Products Ltd. will be carrying the full line Motorex bike products including: wet lubes, dry lubes, and a wide variety of bike and helmet cleaning products that are almost all biodegradable.
For more information about Norco’s 2005 product lines and bicycles check out norco.com.


