March 25, 2009 – The CCA and LGS signed a 4-year partnership to provide Canada’s national cycling team with competitive wear until the end of 2012. Specifically the national team athletes will suit up in competition with the “Équipe” Jersey which is developed for riders demanding a streamlined fit and the “Power Bib” made of a Power Lycra base which optimizes muscle performance, supports blood circulation, and is perfect for high intensity rides.

As part of the agreement, the partners also unveiled the new Canadian Team Jerseys which includes the “True Sport” logo to demonstrate the national team’s commitment to drug-free sport. The CCA and its provincial and territorial partners are launching a campaign in the spring to educate and promote clean sport.

The Louis Garneau sponsorship has also been extended to include casual wear for the Canadian Team. Replicas of the team jersey will be sold in stores throughout the country and will act as a fundraiser to further support national team projects.