May 14, 2011 (Montreal, QC) – Argon 18 is very proud to announce the completion of an agreement with ESM Sport as its new Distribution Partner in France. Thanks to this partnership Argon 18 has a strong player with solid Retailer relationships in the high-end Cycle market in France.

ESM Sport will honour all valid warrantees from any Argon 18 products from French customers, including those that precede this new agreement. As of September 2011, the full line of new Argon 18 products will be available from ESM-Sport. Retailers and industry players are cordially invited to visit the ESM Sport booth at the Paris Bike Show being held September 16-19, 2011.

Jeff Hammond, Director-International Sales said:

“I am thrilled that we now have the right distribution partner for such a strategic bike racing territory as France. After some distributor turn-over in France, we took the time to investigate the options, talk to folks entrenched in the French market and really focus on finding the company that best exemplified what is Argon 18; passionate riders providing quality service to the racing bike community. Mike Wilson and his team share these corporate and lifestyle values-they work hard, ride hard, provide top quality products and their customers respect them enough to come back time and again with new business. We look forward to many years of developing Argon 18 – France in partnership with ESM Sport”.

Mike Wilson, who founded ESM Sport in 1996, has assembled a team which consists mainly of passionate athletes driven to succeed whether on the bike or in business. Karl Zoetemelk, Sales Manager, is part of a great cycling legacy and continues to perform strongly in Elite Amateur races.

ESM Sport specializes in high performance sports products and carries brands such as Assos clothing, Rudy Project’s helmets/glasses and now Argon 18!

Along with France, ESM Sport will be responsible for France’s overseas départements, Andorra & Portugal.