February 10, 2010 – The 2010 UCI Cyclo-cross World Championships, which took place in Tabor, Czech Republic, on January 30-31, attracted a record number of television spectators in the host country. Nearly 1 million viewers tuned into the Czech national sports channel CT4 during the championships. This represents a record number of viewers for the digital channel since its inception in February 2006.

In Belgium, more than 1.1 million viewers watched the Men Elite race on the main Flanders public television channel VRT. This represented an impressive 72% of the market share.

The UCI is currently in negotiations for territories including Belgium, Czech Republic and the Netherlands to ensure broad coverage for the 2010-2011 UCI Cyclo-cross World Cup, which will start in October 2010. For France, the French private television channel Canal + and its subsidiary Sport + will be new broadcasting partners.

The calendar for the 2010-2011 UCI Cyclo-cross World Cup is now available on the UCI website. It will consist of eight legs, beginning in Aigle, Switzerland on October 17, 2010, and finishing in Hoogerheide, the Netherlands, on January 23, 2011.

The UCI Cyclo-cross World Championships will take place in St Wendel, Germany, on January 29-30, 2011.