January 2, 2007 (Victoria, B.C.) – The organizers of the 2007 UCI BMX World Championships taking place July 23-29, 2007 in Victoria, B.C. Canada are pleased to announce that Pedal Magazine has come on board as the producer of the 2007 BMX Worlds Official Program and as an official media sponsor.

“We’re thrilled to partner with Pedal Magazine, Canada’s premiere cycling publication, as both the producer of the 2007 BMX Worlds Official Program and as a media sponsor of the event,” said Marischal De Armond, General Manager of the 2007 UCI BMX World Championships. “The calibre of both the event and Pedal Magazine are an excellent fit and we look forward to a quality presentation at all levels across North America and internationally.”

“This a great opportunity for Pedal and for Canada to showcase our BMX talent and the vibrant BMX communities across the country,” said Benjamin Sadavoy, publisher/editor of Pedal. “We’re excited to work with such a prestigious event and help build the exposure and excitement of BMX across Canada and North America, as we approach the Beijing 2008 Summer Games where BMX will debut as an Olympic sport.”

The 2007 BMX Worlds will feature 2,500 Athletes from 40 Nations competing over seven days for glory on the eve of BMX’s debut at the Beijing 2008 Summer Olympics.

For more information about the 2007 UCI BMX World Championships visit www.bmxworlds2007.com or contact Marischal De Armond at bmx@dearmondmanagement.com, (250) 472-7644.

For more information about the 2007 UCI BMX World Championships Official Program or Pedal Magazine contact Benjamin A. Sadavoy at benjamin@pedalmag.com, call (416) 977-2100, or visit www.pedalmag.com.