Featured Stories

UCI Signs Sponsorship Agreement with Mapei

release by the UCI

June 21, 2011 (Aigle, Switzerland) – The International Cycling Union (UCI) is pleased to announce that it has today signed a new sponsoring contract with the Italian company Mapei. Under this agreement, Mapei will be the UCI’s main sponsor for the 2011, 2012 and 2013 Road World Championships, and will benefit from increased visibility at these events.

In addition, the UCI and Mapei will work together on several projects: a partnership between the Mapei Sport Research Centre and the World Cycling Centre (the UCI’s training centre), the participation of Mapei in the UCI “reCycling” programme and the Italian company’s scientific contribution to the “UCI Forum”, which will be organised for the first time in 2012.

Mapei, a Group with 68 subsidiaries and 58 plants, worldwide leader in the production of adhesives and specialized in chemical products for building, has historically been one of cycling’s biggest partners. Between 1993 and 2002 it sponsored a team bearing its own name, which will always be remembered as one of the leading formations of the nineties. Mapei has also sponsored numerous UCI road, mountain bike and cyclo-cross events, including the 2008, 2009 and 2010 Road World Championships. In addition, Mapei has been very active in the development of cycling by lending its support for the creation of the World Cycling Centre, with the activities of its Mapei Sport Research Centre and by organising events such as Mapei Day (a week-end dedicated to Mapei guests and clients engaged in different sport activities). Its dedication to the protection of the environment has been acknowledged by the Leed certification.

The President of the UCI, Mr Pat McQuaid, welcomes this new contract: “I would like to thank Mapei. Its commitment to cycling over the last twenty years has contributed to the growth of our sport, of which it is one of the most faithful sponsors. Under its President and Director, Mr Giorgio Squinzi, who is a true cycling lover, Mapei has multiplied its initiatives for our sport, often demonstrating great inventiveness, not only in Italy but on an international scale.”

Dr. Giorgio Squinzi said, “Mapei is proud to participate this year and the following years as main sponsor of the Road World Championships. This strengthens our long relationship with cycling, which comes from the sharing of the same values: hard work, will and passion, as well as the knowledge that every victory is the result of conscientious planning and constant teamwork. This passion, handed down from my father, is also related to our activity: our products and technologies have contributed to the construction of the most important sport facilities in the world.”

Leave a Reply

You must be logged in to post a comment.