July 4, 2011 (Toronto, ON) – We’re excited to present our annual TdF Contest with over $6,000 in prizes and apologize again for the delay. The registration for the TdF Contest, combined with the unveiling of our new website and we hope readers approve,  made for a challenging double launch, but things are ready and TdF Team Registration is now open.

The Grand Prize for the Contest this year is a Felt F5 Road Bike valued at $2,399; second prize is a pair of Easton EA90 SL Wheels priced at $1,040; and the third prize is a SRAM Apex Group worth $900 – the full prize list is below.

Contestants may register (or revise) their 9-member team by Friday, July 8, 2011 (Stage 7) at 10pm EST. Score points based on your team’s performance throughout the Tour, July 2-24, and be eligible to win. All rules and contest information can be found at team registration HERE.

Good luck to all contestants and thanks to all of our great sponsors including Felt, Easton, SRAM, Trelock, MOA, Specialized, Louis Garneau, Michelin, SKS, and Michael Barry.

Pedal’s 2011 TdF Contest Prize List

1st Prize – Felt F5 Road Bike – SRP $2,399
2nd Prize – Easton EA90 SL Wheels – SRP $1,040
3rd Prize – SRAM Apex Group – SRP $900
4th Prize – Trelock BS450 Lock and BB400 Cycling Computer – SRP $410
5th Prize – Moa Amal S/S Jersey and Nial Shorts – SRP $330
6th Prize –Specialized S-Works Prevail Helmet – SRP $300
7th Prize – Louis Garneau CFS-300 Road Shoes – SRP $299
8th Prize – Michelin Pro 3 Tires – SRP $140/pr
9th Prize – SKS Airbase PRO Floor Pump – SRP $100
10th Prize – Michael Barry’s Le Metier Cycling Book – SRP $45

Rest Day Prizes
– Top 3 contestants – choice of Pedal Newsboy Hat, Pedal T-Shirt or Pedal 1-yr subscription