June 27, 2012 (Toronto, ON) – We’re excited to announce that our annual TdF Contest is launching soon and the GRAND PRIZE this year is a rockin’ Cervelo S5 valued at $4,800… the company’s hot new ride. So start planning your team because one lucky [and knowledgeable] contestant is going to win their dream bike.

We’re stoked to also have Easton, Diadora, Timex, Specailized, Bolle, Garneau and more sponsors offering fabulous prizes this year. So stay tuned for contest details as the final list of prizes will be announced shortly and registration will open very soon. We look forward to seeing you on the start line for Pedal’s 2012 Tour de France Contest.