November 20, 2015 – The first phase of ViaSport’s #LEVELTHEFIELD campaign has launched, supporting gender equity and the inclusion of girls and women in sport in BC. #LEVELTHEFIELD is a province-wide movement that will work to create a more inclusive sport culture in BC by targeting gender equity, the LGBTQ2+ community, accessibility, socioeconomic inclusion, and cultural diversity.
On November 17, ViaSport is implementing the first advocacy phase: gender equity in sport.
This first phase of the #LEVELTHEFIELD campaign supports gender equity and the inclusion of girls and women in sport and physical activity in British Columbia.
Gender equity represents fair and unbiased opportunities for all – however, it is typically still girls and women who are underrepresented in areas of sport participation, coaching, officiating, sport administration, and leadership. #LEVELTHEFIELD will work to address gender equity in the following categories:
- ON THE FIELD – athletes and participants
- CALLING THE SHOTS – coaches and officials
- AROUND THE TABLE – board members, executives, and sport leaders
Visit ViaSport’s #LevelTheField: Gender Equity page to learn more, to create change in your program or organization, and to meet the ambassadors already advocating for this issue.