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Job Oportunities – Marketing Coordinator and Marketing Manager @ Cycles Devinci

release by Cycles Devinci

June 21, 2017 (Chicoutimi, QC) – Maintaining Quebec expertise while providing a very high-quality product is a matter of principle and pride for Devinci. Félix Gauthier’s thirty years of passion in the brand and its employees have propelled Devinci to the forefront of the world of cycling. This tightly-woven teamwork is the cornerstone of past successes and those to come.

Marketing Coordinator

Position description

As part of the growth in its activities, Cycles Devinci is looking for a Marketing Coordinator to join the existing team.

Main duties and responsibilities

  • Support and coordinate digital marketing and social media projects (website, Instagram, Facebook, YouTube);
  • Participate in creating, developing, production monitoring and implementing various digital content (texts, pictures, videos) online.
  • Ensure the management and animation of Cycles Devinci social networks
  • Coordinate the planning and creation of social video, photo, web, media content;
  • Manage and coordinate applications for media, teams and other departments in their activities as well as in their product requests;
  • Ensure monitoring of Cycles Devinci comments on social networks and in various forum discussions;
  • Perform any other related duties.


  • College degree in administration, business management, marketing or a related field (current or complete);
  • 1-2 years’ experience in a position, or a similar role;
  • Interest in the cycling industry;
  • Possess creative skills and a good sense of aesthetics;
  • Possess good knowledge of digital marketing, social media, web analytics tools and as well as the cycling industry in general.
  • Mastery of MS Office software (Word, Excel, PowerPoint); Demonstrate a strong sense of organization, establish priorities, can work with deadlines and complete several projects/requests simultaneously;
  • Be concerned with detail and the accuracy of information;
  • Demonstrate strong teamwork skills;
  • Available for travels abroad;
  • Bike skills (road and mountain) are strong assets.

Marketing Manager

Position description

We are currently looking for a Marketing Manager for our Head Office in Chicoutimi. Reporting to the Marketing Director, he is responsible for developing and executing the marketing plan that will maximize the growth of the brand while being aligned with the strategic objectives of the business unit. In addition, he will take part in the developing public relations and overall communications strategies in line with the company’s objectives.

Main duties and responsibilities

  • Develop and carry out the marketing plan;
  • Create awareness and commitment of the brand;
  • Direct, plan and carry out relations strategies and quantify the return on investment;
  • Manage a multi-disciplinary graphic design, e-commerce team including visual presentation and communications & content;
  • Establish close relationships with the media and generate visibility;
  • Establish and control the communications plan and the guidelines regarding the brand;
  • Cooperate in the production of content for purposes of video product launches, PR and all company public events. Manage the design and implementation of communications tools at launches such as press kits;
  • Manage social media;
  • Optimize the initiatives and efforts of the Marketing Department working closely with various partners to generate engaging marketing content;
  • Manage promotional activities and events;
  • Perform any other related tasks.


  • University degree in marketing;
  • Possess 3-5 years’ experience in marketing;
  • Have an strong interest in the cycling industry;
  • Bilingualism (French and English) spoken and written;
  • Skills in strategy and analytical ability;
  • Excellent knowledge of e-commerce and social media;
  • Excellent knowledge of Microsoft Office software;
  • Skills in communication and presentation;
  • Ability to influence and work in a team;
  • Excellent ability in priority management and the ability to manage several projects at once.
  • Available for multiple travels abroad;
  • Bike skills (road and mountain) are strong assets.

Application Deadline: Persons interested in either position should send an expression of interest cover letter and resume for this position to jobs@devinci.com by 4 pm. July 10, 2017.


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