August 10, 2010 (Mont Ste-Anne) – In 2010, the Mont-Sainte-Anne is the host of the best mountain bike festival to date, and Louis Garneau Sports is proud to take part in it. The UCI MTB and Trials World Championships is coming to town for a series of competitions and musical events, for all ages and levels, in town or in the mountain, days and nights; an unforgettable celebration for the 20th anniversary of mountain biking at Mont-Ste-Anne.

In addition to being the official clothing supplier for the UCI MTB and Trials World Championships organizing committee, Garneau will be the official host of the Raid Velo Mag as well as sponsor of the Velirium.

“The timing couldn’t be more perfect,” says Pierre Perron, International Marketing Director for Louis Garneau Sports. Garneau will introduce its brand new mountain bike collection and apparel. New products like the T-Flex 300 shoes, Edge helmet, Burch gloves, Apex and Versus bikes are just the beginning of a new and reinforced commitment to mountain bike by Garneau.

The Canadian Cycling Team, sponsored by Louis Garneau Sports for over 25 years, will proudly wear a special edition of customized apparel for this event, which will be available to consumers in the impressive Garneau stand.

Come and visit us on site! This is a great opportunity to take a glance at Garneau’s brand new 2011 collection.

For more information, visit www.montsainteanne2010.com.

About Louis Garneau
For over 25 years, Louis Garneau has been producing and patenting the leading apparel, helmets, shoes, accessories, and frames for cycling and triathlon industries. Garneau’s technical products push the limits of excellence and performance. With distribution in over 36 countries, Louis Garneau is a leader in its industry. Louis Garneau continues to support the cycling community. For more information, please visit www.louisgarneau.com.