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Fox Factory Holding Corp. Acquires Race Face and Easton

release by Race Face Performance Products

December 05, 2014 (Burnaby, BC) – Race Face Performance Products Ltd and Easton Cycling President, Chris Tutton, announces the sale of both cycling brands to Fox Factory Holding Corp. (NASDAQ: FOXF) (“FOX”).

“FOX is the perfect fit for Race Face/Easton. All three brands complement each other with our distinct high-performance product lines,” said Chris Tutton, President of Race Face/Easton. “The added operations, marketing, and engineering support from FOX will allow us to innovate faster while remaining focused on our core businesses.”

“We are very excited to complete the Race Face/Easton acquisition and welcome their team to the FOX family,” stated Larry L. Enterline, FOX’s Chief Executive Officer. “This transaction demonstrates the execution of our strategic initiatives to increase FOX’s product penetration into both existing and adjacent product categories to help drive our bike sales and profitability long-term. We look forward to leveraging our global marketing, engineering, distribution, and supply chain resources to collectively develop next-generation, high-performance bicycle ride dynamics solutions.”

Race Face / Easton operations will remain at the current Burnaby location with Tutton at the helm into the forseeable future. No changes to the operation are planned.

About Race Face Performance Products
Based in Vancouver, B.C., Canada, Race Face Performance Products designs and manufactures leading-edge performance cycling components, clothing, and protection. Race Face products are distributed in more than 40 countries globally. The company sponsors a number of professional riders. For more information, visit here like  facebook.com/RacefacePerformance or follow us on Instagram and Twitter @RaceFace604.

About Easton Cycling
Easton cycling is two parts science and one part passion. Born at the 1984 Olympic games in Los Angeles, California, Easton Cycling exists for one reason — to make bikes better. Easton Cycling is a leader in composite design, engineering, and manufacturing for the bicycle industry. It delivers a full range of carbon and aluminum wheelsets and components to manufacturers and riders globally. For more information, visit here, like facebook.com/eastoncycling or follow us on Twitter @eastoncycling and Instagram @easton_cycling.

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