May 17, 2005 – The Canadian Cycling Association, the national governing body for the sport of cycling in Canada, is seeking a full-time Director of Marketing to direct the organization’s overall marketing and sales program and take a lead role in the development of effective merchandising and licensing strategies.

The successful candidate will:
– Plan and direct the organization’s activities to achieve stated/agreed targets
– Develop and execute annual marketing plans/strategies for the association
– Enhance existing client relationships through client development activities and special projects
Identify new business/sponsorship opportunities and work with the Chief Operating Officer and/or outside agencies to develop licensing and merchandising strategies
– Coordinate fundraising activities and public events, as appropriate
– Negotiate contractual agreements with sponsors and suppliers
– Manage the association’s web site and e-commerce program
– Direct the association’s RFP protocol process and lead client presentations and sales pitches
– Make staffing and hiring recommendations/decisions within the Marketing Operations department

The ideal candidate will have in-depth knowledge of corporate marketing and be able to demonstrate a proven track record of successfully and profitably managing a company department or similar-type business unit. The CCA is looking for a self-starter with strong consensus building abilities, effective interpersonal skills and experience in marketing PR. Post-secondary education in Marketing or Commerce required. Bilingualism and experience in cycling and the private sector preferred.

Salary is commensurate with experience. Applications with a resume will be accepted at the address below by June 1, 2005.

Canadian Cycling Association
2197 Riverside Drive, Suite 702
Ottawa, Ontario K1H 7S3
c/o Marketing Director Selection Committee
Fax: (613) 248-9311
Email: general@canadian-cycling.com

We thank all applicants but only those invited for an interview will be contacted. No phone calls please. This position is made possible with financial support from the Government of Canada.